Face the competition from

Product Value Optimization

       The appropriate solution to customer needs 

The real value of a good or service is what the customer is ready to pay with regard to the opportunity of this good or service. Consequently  the strategy for any development of product shall at least analyse:

• The adequacy of the product to the real needs of he customer,
• The competitive advantage of the proposed product,
• The product value against its life cycle,
• The cost drivers with respect to design, development, production, distribution and maintenance.

The way to optimize the product against these criteria is to coordinate all the functions of the company involved in the definition of the product and its elaboration process.

DynaVisiC initiates the organization of Multi-Functional Group to run that approach and coordinates co-engineering sessions involving all aspects driving the competitiveness of the product.